Cookies Policy

We use cookies to enhance the performance of our website and personalise your online Volkswagen experience.

What are cookies?

A cookie is a small text file that a website saves on your computer or mobile device when you visit the site. It enables the website to work more efficiently, by remembering your actions and preferences (such as login, language, font size and other display preferences) if you've been to the website before, so you don’t have to keep re-entering them whenever you come back to the site.

They are also useful to provide information to the owners of websites. Cookies are used to measure which parts of the website people visit and to customise your experience, as well as to provide information that helps us monitor and improve the website's performance.

Description of cookies

Session Cookies

Persistent Cookies

These remain on your hard drive until you erase them or they expire. How long a cookie remains on your browser depends on how long the visited website has programmed the cookie to last. This website uses persistent cookies when we need to:

manage return visits.
remember preferences and settings
remember when you have voted in a poll so that you don’t need to do this more than once during your visit

First Party Cookies

The function of this type of cookie is to retain your preferences for our website. They are stored and sent between our servers and your computer’s hard drive. We collect this information anonymously, so it doesn't identify anyone as an individual and no personal information is stored in our cookies. We always use cookie data in a responsible way. These cookies may be either Session or Persistent cookies.

Third Party Cookies

Some of the services and products within the pages of our website are provided by third parties who, in time, may set their own cookies to enable such services. These cookies are stored and sent between the third-party’s server and your computer’s hard drive. These cookies are usually persistent cookies. Because we don’t control the settings of these third-party cookies, we recommend that you visit the third party website that has generated them for more information about how to manage them.

Some examples of these are:

Functional web tools: We offer some useful tools such as the Used Car Locator or Dealer Finder which requires cookies from other Brand’s group websites in order to allow it to find cars or dealers near to you.

Social network sharing: If you share material from our website using social networks, such as Facebook, Instagram or Twitter, you may be sent cookies from these websites.

Volkswagen advertising: We sometimes advertise on other websites. These adverts use third party cookies to help them to display personalised ads that are relevant to you.

How do we use cookies?

Strictly Necessary:

Performance:

These cookies collect information about how visitors use a site, for instance which pages visitors go to most often, and if they get error messages from web pages. They also allow us to record and count the number of visitors to the site, all of which enables us to see how visitors use the site in order to improve the way that our site works. These cookies do not collect information that identifies a person, as all information these cookies collect is anonymous and is used to improve how our site works.

Functionality:

These cookies allow our site to remember choices you make (such as your user name, language or the region you are in) and provide enhanced features. For instance, a site may be able to remember your log in details, so that you do not have to repeatedly sign in to your account when using a particular device to access our site. These cookies can also be used to remember changes you have made to text size, font and other parts of web pages that you can customize. They may also be used to provide services you have requested such as viewing a video or commenting on an article. The information these cookies collect is usually anonymized. They do not gather any information about you that could be used for advertising or remember where you have been on the internet.

Targeting / Advertising Cookies:

When a consumer visits a web site, the user’s browser submits information about what he / she is looking at to third-party advertising networks (e.g. pages visited, time spent viewing each page, links clicked on, searches made, interaction, etc.) to create a ‘profile’ that links to that visitor's web browser. Site publishers can use this data to create defined audience segments based upon visitors that have similar profiles (personalised content), i.e. if a person later clicks on another site in the same advertising network, ads for the product the user viewed at the first site could show up. Users can clear these cookies periodically to clear out their record with ad networks.

How to control cookies

You can delete all cookies that are already on your computer and you can set most browsers to prevent them from being placed. If you do this, however, you may have to manually adjust some preferences every time you visit a site and some services and functionalities may not work.

You can control and/or delete cookies as you wish – for details, see www.aboutcookies.org and www.allaboutcookies.org.

Cookies list

Name	Cookie Type	Purpose	Storage Period
smartSignals2UiD	Comfort & Analysis	This cookie contains an anonymous unique ID for a website user. This ID is used to recognize the user over different sessions. The data collected in this way is used for analysis and anonymous personalization of the site.	2 years
sd_nps_client	Comfort & Analysis	This cookie is used for a random sample survey to continuously improve the website.	2 years
VWD6_ENSIGHTEN_PRIVACY_BANNER_VIEWED	Essential Cookie	This cookie stores the information whether the user has seen the cookie policy banner.	1 year
VWD6_ENSIGHTEN_PRIVACY_Komfort_und_Analytics	Essential Cookie	This cookie stores whether the user has given his consent for the corresponding cookie category.	1 year
VWD6_ENSIGHTEN_PRIVACY_MODAL_VIEWED	Essential Cookie	This cookie stores whether the user has given his consent for the corresponding cookie category.	1 year
VWD6_ENSIGHTEN_PRIVACY_Marketing	Essential Cookie	This cookie stores whether the user has given his consent for the corresponding cookie category.	1 year
VWD6_ENSIGHTEN_PRIVACY_Social_Media	Essential Cookie	This cookie stores whether the user has given his consent for the corresponding cookie category.	1 year
AMCV_*		This cookie stores information about the user, i.e. a generic user idenficiation string, the tracking optout stage etc. and is being used to identify returning visitors.	2 years
AMCVS_*		This cookies stores "1" for during active session.	Session
s_vi		This cookie is either s first or third party cookie and contains a generic user identification string and a timestamp. Both will be used to identify users for returning visits.	2 years
s_fid		This cookie is a first party cookie and is a fallback user identification cookie in case the s_vi cookie could not be set.	2 years
s_ecid		This cookies stores the user identification string from the cookie "AMCV_*" in the format MCMID\|<ECID>.	Session
demdex		This cookie stores a chain of information like a generic visitor id, the tracking optout stage etc. The information of this cookie will be copied into the first party cookie "AMCV_*" to recognize the user settings for his next visit.	6 months
dextp		This cookie stores the timestamp of the last synchronization call with the "Demdex" service.	6 months
dpm		This cookies stores the information that a user id had been requested.	6 months
everest_g_v2		This cookie stores the browser and the "surfer-ID".	2 years
everest_session_v2		This cookie stores a session id.	Session
s_cc		This cookie is set and read by the JavaScript code to determine if cookies are enabled (simply set to "true").	Session
adbCDP		This cookie stores how many dots are in the top-level domain name, i.e. "2" for www.volkswagen.fr und "3" for www.volkswagen.co.uk.	2 years
s_invisit		This cookie stores if the user visits the site for the first time; values are true or false.	Session
s_sq		This cookie is set and read by the JavaScript code when the ClickMap functionality and the Activity Map functionality are enabled; it contains information about the previous link that was clicked on by the user	Session
s_vnum		This cookies stores a timestamp and the visit number.	30 days
sc_appvn		This cookie stores the application name and the visit number of an application, i.e. "CMS:03".	2 years
sc_prevpage		This cookie stores the name of the previous page.	Session
sc_prop32		This cookies stores the application name. An application in the Volkswagen context is a platform like the CMS sites or the car configurator or CarNet.	Session
sc_v0		This cookies stores the campaign tracking code.	Session
sc_v49		This cookies stores the vanity domain.	Session
sc_v44		This cookies stores the internal campaign tracking code.	Session
sc_pCmp		This cookies stores the campaign tracking code for 7 days.	7 days
sc_v17		This cookie stores the price rate.	Session
s3optout	Essential Cookie	Used to store the opt-outs from sophus3 services.	10 years after last visit
TCSess	Performance	Used with sophus3 analytics to calculate usage and campaign data via a client identifier that is randomly generated.	Session
TCID	Performance	Used with sophus3 analytics to calculate session data via a client identifier that is randomly generated.	2 years after last visit shorter period for some clients but at least 90 days
_pk_uid	Performance	Used with sophus3 analytics to calculate session data via a client identifier.	13month after last visit
_s3_ref.* (e.g. _s3_ses.41.83e0)	Performance	Used with sophus3 analytics to store referral data.	6 months after last visit
_s3_cvar.* (e.g. _s3_cvar.41.83e0)	Performance	Used with sophus3 analytics to store analytics information for the duration of the visit.	duration of the visit
_s3_id.* (e.g. _s3_id.41.83e0)	Performance	Used with sophus3 analytics to calculate usage and campaign data via a client identifier that is randomly generated.	13 months
_s3_ses.* (e.g. _s3_ses.41.83e0)	Performance	Used with sophus3 analytics to calculate session data via a client identifier that is randomly generated.	30 minutes after last pageload

smartSignals2UiD

Cookie Type

Comfort & Analysis

Purpose

This cookie contains an anonymous unique ID for a website user. This ID is used to recognize the user over different sessions. The data collected in this way is used for analysis and anonymous personalization of the site.

Storage Period

2 years

sd_nps_client

VWD6_ENSIGHTEN_PRIVACY_BANNER_VIEWED

VWD6_ENSIGHTEN_PRIVACY_Komfort_und_Analytics

VWD6_ENSIGHTEN_PRIVACY_MODAL_VIEWED

VWD6_ENSIGHTEN_PRIVACY_Marketing

VWD6_ENSIGHTEN_PRIVACY_Social_Media

AMCV_*

AMCVS_*

s_vi

s_fid

s_ecid

demdex

dextp

dpm

everest_g_v2

everest_session_v2

s_cc

adbCDP

s_invisit

s_sq

s_vnum

sc_appvn

sc_prevpage

sc_prop32

sc_v0

sc_v49

sc_v44

sc_pCmp

sc_v17

s3optout

TCSess

TCID

_pk_uid

_s3_ref.*
(e.g. _s3_ses.41.83e0)

_s3_cvar.*
(e.g. _s3_cvar.41.83e0)

_s3_id.*
(e.g. _s3_id.41.83e0)

_s3_ses.*
(e.g. _s3_ses.41.83e0)

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Cookies Policy

What are cookies?

Description of cookies

Session Cookies

Persistent Cookies

First Party Cookies

Third Party Cookies

Some examples of these are:

How do we use cookies?

Strictly Necessary:

Performance:

Functionality:

Targeting / Advertising Cookies:

How to control cookies

Cookies list

Name

Cookie Type

Purpose

Storage Period

Cookie Type

Purpose

Storage Period