It all began with a car that captured hearts and became part of the family — the Volkswagen Beetle, built in Ballsbridge back in 1950. From that very first model, Volkswagen became a part of Irish life, joining families on countless journeys and witnessing the milestones that make life memorable. Over the years, our cars have been there for the first days at school, the excitement of first jobs, the thrill of first loves, and the everyday adventures that turn into lasting memories. Through rain, shine, and the occasional bit of sun, Volkswagen has been a constant companion on the roads of Ireland. 75 years later, we look back with pride at the journey we’ve shared with generations of drivers. From humble beginnings to becoming a household name, our story is intertwined with yours. And while the roads and the cars may have changed, one thing remains the same: our commitment to Ireland, our love for the drive, and our dedication to being part of every mile you travel.